Sarah Kendzior, writing in Politico Magazine on the media’s portrayal of Women In Charge as either demure princess-types, or intimidating ball-busters:
As problematic as the idealized portrayal of [U.N. Ambassador Samantha] Power may be, she at least meets the criteria— conventionally attractive, young, statuesque—to be the object of repeated glowing profiles, willingly photographed in an endless series of couture gowns. The Janet Napolitanos and Janet Renos of the world, powerful Cabinet-level officials like Power without the requisite princess factor, are not accorded similar treatment. The grandmotherly Janet Yellen may be the most powerful woman in the world now that she is head the Federal Reserve, but she probably will not be posing in a satin cocktail dress anytime soon. And is that a bad thing?
Unless, of course, you assume that media attention (Vogue profiles, Anne Leibovitz photo sessions and couture ballgowns) is some kind of reward, a prize that women in positions of power - or all women - are supposed to want. It would be completely characteristic of the media to assume that its attention is a benefit, not a hindrance.
Kendzior goes on to question whether the press would ever give Dick Cheney the same style- and appearance-focused treatment they gave Condoleeza Rice. No, they wouldn’t, and there’s a very good reason: Rice is attractive and stylish, Cheney is decidedly not. On the other hand, five seconds’ worth of Googling turned up this New Yorker profile of Paul Ryan, which mentions his “wavy dark hair” and habit of doing “punishing early-morning workouts” in the first paragraph.
The media loves its Sheryl Sandbergs and Marissa Meyerses; pretty, stylish boss-ladies (but not bossy!) for consumer-facing companies, with successful & supportive spouses, to boot. Aspirational women. I’d guess that neither of them have the same degree of real-world power and influence as, say: Janet Yellen (Federal Reserve), Ellen Kullman (DuPont), Maryllin Hewson (Lockheed Martin), Phoebe Novakovic (General Dynamics), Deirdre Connelly (GlaxoSmithKline), and etc. To my knowledge, none of these women have written books about achieving work-life balance.
This is all a TL;DR way of saying: media recognition maybe isn’t that great or useful for women in powerful positions.